project icon FoodUp

An app designed for the purpose of conducting long-term (1-2 months) surveys related to healthy lifestyle and nutrition.


objective THE OBJECTIVE

App crafted for Polish Consumer and Sensory Research Institute. The task of the application is to study social behaviors associated with a healthy lifestyle and nutrition.

solution Solution

  • The app sends scheduled messages to users. Messages contain useful and practical information on healthy living.

  • App users were divided into several groups. Each group receives messages with a slightly different content.

  • Every day, users answer questions related to the content of the messages they had previously received.

  • The app generates statistics which are later used to analyze how modification of the content of the message affects people's decisions (answers to questions)

key Key technologies

  • Push notifications

  • CMS 

  • Native application for Android

  • Questions and answers mechanism (quiz)

  • Analysis of behaviors, e.g. who clicked on what, where they entered, how much time they spent in a particular part of the application

 

success SUCCESS CASE

 

2016 - Maciej Bakalarz and Zuzanna (owner of Instytut Badań Konsumenckich i Sensorycznych Sp. z o.o.) just after completion of the first version of the app. 

getapp Get our app

 

 

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